Blog
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Read more: MAGNA Global Advertising Forecast June 2024: Digital Advertising Remains the Main Driver of Growth
MAGNA Releases June 2024 Global Advertising Forecast, Raises Growth Expectations IPG Mediabrands’ leading global media investment brand and think tank, MAGNA, has released its June 2024 Global Advertising Forecast report, analysing and predicting advertising revenue and growth across 70 global markets. Source: https://www.digitaling.com/articles/1227225.html Top 10 Key Points: Higher than Expected Ad Spend in the First…
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Read more: Global Mobile Game Advertising Trends
Global Mobile Game Advertising Trends: A Deep Dive into SOV Rankings and Market Impact in 2024 According to a report by Sensor Tower, in mobile game markets ，light casual games such as puzzles and card games prefer to advertise on platforms like AppLovin, Mintegral, and Meta Audience Network. In contrast, RPGs and strategy games tend…
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Read more: Amazon, Shein, and Temu: The $8 Billion Sales Phenomenon in the Australian Market
Amazon, Shein, and Temu: The $8 Billion Sales Phenomenon in the Australian Market Recently, e-commerce has shown outstanding performance in the Australian market, with Amazon, Shein, and Temu leading the charge, collectively generating a staggering $8 billion in sales. Shein and Temu are both Chinese e-commerce brands, while Amazon is the world’s largest e-commerce platform. This article delves into…
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Read more: Reaching Out to Australian Local Chinese Media
Today Media Group Main Location: Sydney | All of Australia Today Media Group covers all of Australia but has a particularly strong presence in Sydney. They are primarily digital, with a powerful presence on their WeChat public account and their app. Their app is especially popular among international students and new immigrants, offering local news,…
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Read more: Xiaohongshu (Little Red Book ) Oppotunity For Business
More and more Australians are looking to target Chinese audiences, and Xiaohongshu offers a great opportunity for them. So, how can you set up your shop on Xiaohongshu? Let me unveil this new entrepreneurial trend for you today! Why is Xiaohongshu an Ideal Platform for Australians to Target Chinese Audiences? Xiaohongshu has become an authoritative…
